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SOCIAL MEDIA COORDINATOR

Company: Caesars Entertainment
Location: Bossier City
Posted on: August 14, 2019

Job Description:

SOCIAL MEDIA COORDINATOR ******BU Job Summary: The Marketing/Social Media Coordinator reports directly to the Advertising Manager. He or she will support the Advertising Manager as a liaison with the Corporate Advertising and Social Media team to execute advertising and social campaigns and coordinate day-to-day work flow with the assigned Project Managers related to social media and the website. The Marketing/Social Media Coordinator is responsible for overseeing updates to the daily social media execution for the property. ESSENTIAL JOB FUNCTIONS: Four-year college degree or experience in social media is strongly preferred. Must demonstrate outstanding organizational skills, ability to prioritize and attention to detail. Assists in execution of social media initiatives for the property, including Facebook, Twitter, Instagram, keeping these social platforms updated with accurate information and imagery, and also maintains brand-appropriate content. Acts as liaison with Corporate Advertising and Social Media teams. Responsible for overall prioritization and successful timing of social jobs/projects/campaigns. Provides regular process measurements of the social platforms. Escalates any issues and potential problems to the Advertising Manager to take necessary corrective action. Recognizes problems or potential problems affecting social project deadlines and takes necessary corrective action. Establishes and maintains effective communication and working relations with other property departments in order to secure and maintain their cooperation for assistance with special events and promotional programs. Experience with Photoshop, Lightroom and Creative/Media Applications in general. Must have video editing skills. Coordinates photo shoots and maintains property photo library. Monitors, responds to, and executes all social media messaging. Coordinates social media strategy with the Advertising Manager and Director of Marketing and executes against social media objectives to include compelling promotions and engagement applications. Responsible for maintaining awareness of trends in social media capability and optimizing property use of social media outlets. Assists in other departments and with special events as needed. Must be available to work nights and weekends. Complete miscellaneous projects as assigned by the Advertising Manager. Louisiana-Bossier City-Horseshoe Bossier City Regular

Keywords: Caesars Entertainment, Tyler , SOCIAL MEDIA COORDINATOR, Advertising , Bossier City, Texas

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